BVK Direct

5790 Fleet Street, Suite 310
Carlsbad, CA 92008
T: (800) 728-5121
F: (760) 804-8301
www.bvkdirect.com
Ron Kendrella, Executive Vice President
Julie Morgans, Director or Operations

What we do. Simply stated, we put you in front of consumers at moment of need! That’s what we do and we can back it up. We are activation media strategists.

It used to be simple, but ugly. Finding a business used to be simple. It still is! Pick up a tattered, bulky yellow pages directory and find everyone who sold what you were looking to buy. That medium is old, it’s bulky, it’s yellow and yes it’s ugly. Yet today it is one of the best ways to reach the majority of adults. Seven out of ten PAPER yellow pages users give evidence of making a selection decision. There were 12.3 billion references made by U.S. adult consumers in 2008. Those are consumers looking for something to purchase! Even today, no other medium can boast these kinds of numbers. Print remains resilient, strong and stable…virtually unchanged for nearly 25 years.

But times are changing. Consumers have more media choices than ever. They are finding ways to block out marketing messages and can control how they receive your advertising. Today consumers are savvier. They have highly relevant, product or service specific needs. They want to have the freedom to seek out businesses on their terms. It is a constantly evolving industry of consumer search among print, online and mobile platforms.

Reaching consumers has never been more challenging. There is no mass in mass media anymore! Media fragmentation continues to confuse the advertiser. Figuring out the best activation strategies for our clients is what we do. Because we are independent, we’re impartial. We work to represent our clients. We create programs that make their phones ring.

ASSOCIATION MEMBER

Linkmedia 360

Summit One
4700 Rockside Road
Suite 310
Independence, OH 44131-2148
T: (216) 447-9400
F: (216) 447-9412
www.linkmedia360.com
Betty L. Brown, President / Co-Owner
David Wolf, Managing Partner / Owner

Linkmedia 360 is a directional media agency, that plans and places print and Internet Yellow Pages advertising, Search Engine Marketing campaigns, Mobile Media and Pay-Per-Call Advertising for a diverse range of Fortune 1000 and regional clients. We provide research driven ad plans which we track to allow our clients to determine the correct mix of print, online and mobile media.

Each client has a dedicated point of contact to plan, place and administer their account.

ASSOCIATION MEMBER

Marquette Group 222 N.E. Monroe Street, 8th Floor Peoria, IL  61602 T: (800) 548-6214 F: (309) 677-0407 www.marquettegroup.com Chris Cummings, Chief Executive Officer and YPA & ADM Board Member ccummings@mqgroup.com Eric Webb, President ewebb@mqgroup.com Theresa LaFontaine, Chieft Financial Officer T: (309) 677-0558 tlafontaine@mqgroup.com Marquette Group generates qualified, measureable leads on a local level by promoting national brands through interactive advertising, Yellow Pages and direct marketing. As one of the nation's largest CMR's, Marquette Group helps clients achieve increased consumer response while eliminating advertising waste via strategic marketing plans. Marquette Group brings wisdom to those who make decisions regarding lead generation. Marquette Group is committed to providing flexibility, expertise and resources to optimize advertiser programs. Marquette Group offers: Dedicated, highly responsive account management teams Field communications expertise Best value/lowest cost for advertising placement "Best in class" media planning tools for print/online advertising Research and testing programs to demonstrate ROI Timely and accurate placement of all directory advertising Creative ad design Online program management through Velocity Extension of your marketing team focused on program optimization ASSOCIATION MEMBER

The Michaels/Wilder Group

7773 West Golden Lane
Peoria, AZ 85345
T: (800) 423-6468
F: (623) 334-0200
www.michaelswilder.com

Michaels Wilder provides customized Yellow Page and recruitment advertising solutions based on comprehensive research, strategic planning and marketing principles. Our research includes; customer/industry profiles, appropriate headings analysis, directories with highest market share, call measurement programs and internet traffic studies. With clients and staff throughout the U.S., Michaels Wilder also offers full service HR consultancy.

ASSOCIATION MEMBER

SMG Directory Marketing
3000 Lakeside Suite 305 S
Bannockburn, IL 60015
T: (847) 615-6800
F: (847) 615-6801

ASSOCIATION MEMBER

SR Bidinger Yellow Pages, Inc.

2801 International Lane
Madison, WI   53704
T: (800) 538-2486
T: (608) 249-7227
www.srbyp.com
rebid@tds.net
Richard Bidinger, Executive Vice President

ASSOCIATION MEMBER